Getting Your Claims Right

Compliance template – endorsements

Page last updated: 21 October 2014

This template is to help suppliers (including importers, see glossary) making nutrition content claims or health claims with the permission of
an endorsing body.

Part 2 (other than clause 7) and Part 3 Divisions 1, 2 and 4 of Standard 1.2.7 do not apply to an endorsement.

General information

1. Describe the endorsement (refer to glossary) and how it is made.

2. Describe the food that carries the endorsement?

3. What is the name of the endorsing body?

Endorsing bodies

4. Is the endorsing body a not-for-profit entity that has a nutrition or health-related function or purpose?

Yes No

If NO, the endorsement CANNOT be made by the supplier.

5. Has the endorsing body given the supplier permission to use the endorsement?

Yes No

If NO, the endorsement CANNOT be made by the supplier.

Relationship between endorsing body and supplier

6. Is the endorsing body related in any way to the supplier?

Yes No

If YES, the endorsement CANNOT be made by the supplier.

7. Is the endorsing body independent of, and free from influence by, the supplier of the food?

Yes No

If NO, the endorsement CANNOT be made by the supplier.

8. Does the supplier have any financial interest in the endorsing body?

Yes No

If YES, the endorsement CANNOT be made by the supplier.

9. Did the supplier establish the endorsing body, whether by itself or with others?

Yes No

If YES, the endorsement CANNOT be made by the supplier.

10. Does the supplier exercise direct or indirect control over the endorsing body?

Yes No

If YES, the endorsement CANNOT be made by the supplier.

Criteria for endorsements

11. Does the endorsement refer to a serious disease (except in reference to the endorsing body if the serious disease is part of the name of the endorsing body)?

Yes No

If YES, the endorsement CANNOT be made by the supplier.

12. If you are the supplier (including an importer) of the food that carries the endorsement, have you kept the required records and are you able to provide these to the relevant authority if requested?

Yes No

If NO, then you do not meet the criteria for endorsements.

If the label on, or advertisement for, an imported food makes or includes an endorsement, the supplier must keep required records for the information period.

‘Information period’, in relation to food, means the period –

(a) during which the food is available for sale or advertised for sale; and

(b) the period of 2 years after the food was last sold, or advertised or available for sale, whichever is the latest.

‘Required records’ means a document or documents that demonstrate that –

(a) a supplier using an endorsement has obtained the permission of the endorsing body to use the endorsement; and

(b) the endorsing body has a nutrition- or health-related function or purpose; and

(c) the endorsing body is a not-for-profit entity; and

(d) the endorsing body is not related to the supplier using the endorsement.

13. Does the endorsement comply with clause 7 of Standard 1.2.7 (claims must not be therapeutic in nature)?

Yes No

If NO, the endorsement CANNOT be made.